Nubia Weekly

You only need a Competitive Advantage

INTRODUCTION You need an elevated competitive advantage. You also need a stellar business model, excellent marketing & sales strategy and implementation, product-market fit, positive unit economics, and strong market analysis. Above all, you need a competitive advantage which can also be described as your unique selling proposition (USP).  Competitive advantage…
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Goodnews!!!

We are pleased to note that our Managing Partner, Olaide Lawal, has been appointed Chairman of Hudson Dental Partners, a newly launched support group backed by one of his private equity vehicles, Hudson Yards Capital, even as the group goes into partnership with its first portfolio in New York. The emerging…
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20 KEY METRICS INVESTORS CONSIDER FOR STARTUPS (4)

Tracking the right metrics is crucial for startups, as it helps them evaluate their performance and attractiveness to investors. In this free e-book, Our Managing Partner, Davidson Oturu, selects 20 important metrics that venture capitalists (VCs) and investors often consider when analyzing startups, along with brief explanations on what they…
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How To Create Something People Want

Introduction Wants are relative and you will find that in a world of 7.8 billion people, wants are highly dependent on an individual’s social status, economic background, exposure, education, temperament, tastes, time and place.  This further posits that an individual can want totally opposite things at each time of his…
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Is Venture Capital Really Broken?

Introduction  In 2022, 600+ startups were funded in Africa resulting in  US$3,333,071,000 raised in various sectors, in different economies across the African startup ecosystem. Of this funding, about 319 were deals that occurred from the venture capital space. However, from that moment till now, we have all come across different…
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Marketing in the African Startup Ecosystem

Introduction  In the African startup ecosystem, the common ways startups market themselves are through content writing and advertisements. However, none of these will be effective when the foundation is not understood. In the world of marketing, the most effective way to get a product, service or experience out into the…
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Goodnews

We are pleased to announce that our Managing Partner, Davidson Oturu, was appointed as one of the private sector representatives to Nigeria’s National Council for Digital Innovation and Entrepreneurship, which has the responsibility for implementing The Nigeria Startup Act. The role of the Council includes: – formulating a regulatory framework to encourage the development…
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Understanding Valuations

INTRODUCTION  Placing value on assets like real estate, vehicles, jewellery and personal property is relatively straightforward. These are assets with a physical form and so tend to have intrinsic value. Valuing these sorts of assets helps to determine an appropriate price and assists both parties in determining the true value…
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